Press Releases
SAVOR SoFLO Returns to Hollywood Beach
FIFTH ANNUAL SAVOR SOFLO RETURNS TO HOLLYWOOD BEACH ON MARCH 29th – 30th.
January 30th, 2025
The milestone anniversary of the Festival coincides with The City of Hollywood’s Centennial and the 10th anniversary of Margaritaville Hollywood Beach Resort
Mark your calendars! SAVOR SoFLO, presented by Publix and the City of Hollywood, is returning to the sands of Hollywood Beach on March 29 and 30, 2025, with a festival that promises to be its most exciting yet. This year, SAVOR SoFLO celebrates its 5th anniversary alongside two monumental milestones: the 100th anniversary of the City of Hollywood and the 10th anniversary of Margaritaville Hollywood Beach Resort, the Festival’s host hotel.
Known as one of South Florida’s premier culinary festivals, SAVOR SoFLO showcases a vibrant mix of gourmet cuisine, fine wines, craft beers and spirits. Guests can enjoy an immersive taste of South Florida’s culinary excellence under two grand tents spanning over 25,000 square feet of beachfront space on the iconic Hollywood Broadwalk, with the Atlantic Ocean as a picturesque backdrop.
In line with the City of Hollywood’s sustainability efforts, SAVOR SoFLO and all participating vendors utilize compostable or biodegradable materials throughout the event to reduce environmental impact and keep Hollywood Beach clean.
2025 Festival highlights include:
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Interactive cooking demonstrations on the San Pellegrino Cooking Stage featuring local and national chef talent
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Dance After Party at Margaritaville Bandshell: From 4pm to 6pm, guests are invited to join the “after party” celebration with a dj and dancing at Margaritaville’s iconic bandshell to celebrate the trio of anniversaries
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Daily SAVOR Cooking Stage appearances by various chef personalities including Food Network winner of Beat Bobby Flay; Chef Rosana Rivera and Chef Ricardo Castro (The Chef & The Baker), plus Chef tastings at the Royal Rice pavilion
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Publix Liquors VIP Spirits Lounge complete with Publix tropical tiki bar serving freshly made Bacardi Classic Piña Colada cocktails
“SAVOR SoFLO has become a beloved tradition, and we’re thrilled to celebrate our fifth year alongside the City of Hollywood’s 100th anniversary and Margaritaville Hollywood Beach Resort’s 10th anniversary – two historic milestones,” said Tammy Gail, founder and producer of SAVOR SoFLO. “Both the City of Hollywood and Margaritaville have been incredible partners throughout the years, helping us bring this festival to life and showcasing South Florida’s vibrant culinary scene, while offering unforgettable experiences on the beautiful Hollywood Beach. This year is truly a celebration of community and collaboration.”
Tickets for the Festival are on sale now and can be purchased at www.savorsoflo.com. Attendees can choose between general admission ($115) and VIP ($145) tickets, both of which grant access to unlimited tastings, live entertainment and more from 1PM until 4PM. VIP ticket holders will also receive early entry (12pm) as well as access to the exclusive Publix Liquors VIP Spirits Lounge with premier spirits tastings. A portion of the proceeds will benefit Glam-A-THON and Gilda’s Club South Florida assisting breast cancer patients in need of mental health and wellness support throughout South Florida.
For the latest updates to participants, activations and exciting news about the Festival, follow SAVOR SoFLO on Instagram @savorsoflo.
About SAVOR SoFLO:
SAVOR SoFLO is a weekend-long showcase of foods, wines, craft beers and a culinary experience that joins its sister event, SAVOR ST. PETE. Both culinary events welcome thousands of foodies, wine lovers and craft beer aficionados annually. SAVOR SoFLO has been dubbed “the hippest, most exciting, two-day food, wine and craft beer festival on Florida’s East Coast.” For information about these events, visit SavorSoFLO.com, and SavorTheBurg.com. Stay tuned for the launch of a third Savor festival in 2025!
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Lila Nikole and Platinum FUBU Bring the Amazonia Experience to Miami Swim Week
Miami Swim Week is about to get even more immersive. On Sunday, May 31 at 2:00 PM, designer Lila Nikole will present The Golden Standard: Amazonia Experience at Tequila Town in Miami, debuting a new collaboration with Platinum FUBU during one of fashion’s biggest weekends in South Florida.
May 15, 2026
Inspired by the richness and mystique of the Brazilian rainforest, the presentation moves beyond the traditional runway format and into a cinematic, multi sensory experience where fashion, storytelling, music, and visual artistry come together in one space.
Known for her bold and culture driven design aesthetic, Lila Nikole transforms the venue into what organizers describe as a living narrative filled with character led moments and immersive visual storytelling. The event will also introduce a limited edition Lila Nikole x Platinum FUBU collection, marking a new chapter for both brands.
“This collaboration is incredibly personal for me,” says Lila Nikole. “Growing up in Queens, FUBU was more than a brand, it was a cultural force that shaped my earliest connection to fashion and identity. To now partner with a label that played such a pivotal role in my journey feels truly full circle.”

The collection reimagines Platinum FUBU’s iconic legacy through Lila Nikole’s creative lens, blending the brand’s signature identity with a modern, luxury focused perspective.
The event also coincides with the continued expansion of Platinum FUBU, the designer driven evolution of the iconic label known for its premium materials and fashion forward silhouettes.
Adding to the atmosphere, Miami based cultural partner Miamibloco will feature Bateria Saideira, described as the largest Rio style samba percussion orchestra in the United States. Music throughout the experience will also include sounds by DJ Dinero and DJ Trauma.
Rather than separating guests from the presentation, the experience is intentionally designed to feel intimate and barrier free. Attendees will move throughout the space while engaging directly with the craftsmanship, textures, and details that define both Lila Nikole’s aesthetic and Platinum FUBU’s luxury direction.

Event Details
What: The Golden Standard: Amazonia Experience by Lila Nikole in collaboration with Platinum FUBU
When: Sunday, May 31, 2026 at 2:00 PM
Where: Tequila Town, 4710 NW 37th Ave, Miami, FL 33142
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