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PSG and Qatar Airways partner for Pre-F1 event
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International designer Esteban Cortazar celebrates in styles following partnership of PSG and Qatar Airways for Pre-Formula 1 event.
May 4th, 2023
On May 4th in Miami Beach, Paris Saint-Germain (PSG) and their principal partner, Qatar Airways, hosted a captivating event called “Festive & Fashionable” to celebrate their collaboration with renowned international designer Esteban Cortazar. This exclusive pre-race event marked the launch of their new partnership in a grand and stylish manner, combining elements of Parisian football, fashion, art, and entertainment.
The gathering brought together a distinguished group of guests who were treated to a night of excitement and glamour. The event was graced by the presence of Blaise Matuidi, a PSG legend and highly regarded football player. Alongside Matuidi, several Formula 1 drivers and other iconic athletes from the vibrant Miami sports scene also made special appearances, adding an extra touch of star power to the occasion.
With Miami as its backdrop, the event exuded an aura of sophistication and elegance. Attendees were immersed in a celebration of football and fashion, showcasing the unique collaboration between PSG and Esteban Cortazar. The designer’s artistic vision was on full display, capturing the essence of both the football club and the fashion industry, merging them seamlessly into a dazzling spectacle.
As guests mingled and enjoyed the festivities, they experienced a fusion of cultural influences from Paris and Miami. The event brought together the worlds of sports and fashion, creating an immersive atmosphere that reflected the vibrancy and creativity of both realms.
The “Festive & Fashionable” pre-race event presented an opportunity for PSG and Qatar Airways to introduce their collaboration with Esteban Cortazar to a global audience. It emphasized the club’s commitment to embracing fashion and art as integral components of their brand, showcasing their dedication to innovation and pushing boundaries.
Overall, the Miami launch of the PSG and Esteban Cortazar collaboration was a memorable and glamorous affair, blending the worlds of sports, fashion, and art into a spectacular event. It highlighted the continued efforts of PSG to expand their brand beyond football and engage with diverse audiences around the world, leaving a lasting impression on all who attended.
About Paris Saint-Germain
Paris Saint-Germain football club was founded in 1970 and celebrated its 50th anniversary in 2020. Since its takeover by QSI in 2011, Paris Saint-Germain has transformed itself to become one of the world’s leading sports brands and one of the best football clubs on the planet. The Club has won 29 new trophies and reached 47 titles since its creation, building up the most successful trophy cabinet in French football. Paris Saint-Germain have attracted many big names, including Ronaldinho, Beckham and Ibrahimovic, and now Messi, Neymar Jr and Mbappé, who are among the best players in the world. The club is growing in popularity worldwide. It is now one of the most followed clubs in the world, with its social media community having jumped from zero to nearly 190 million followers. The forward-thinking club, which is active in men’s football, women’s football, handball and judo, added eSport to its portfolio in 2016. The Club is committed to giving back to the community and has significantly increased the resources of its Foundation, with the intention of developing large-scale programmes for children in need.
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